Position: Marketing Manager
Location: Dubai, UAE
About Us:
Join our vibrant team at OliOli®, where we are dedicated to fulfilling our mission of providing children with captivating, innovative, and incredibly enjoyable experiences that nurture their innate curiosity and thirst for exploration. OliOli® (meaning ‘joy’ in Hawaiian) is an award-winning contemporary children’s museum that has earned acclaim since its inception in Dubai in 2017 and expanded to Doha in 2022. Founded by passionate parents advocating open-ended, non-judgmental play, OliOli® features interactive galleries filled with hands-on exhibits Marketing Manager Job in Dubai.
Our diverse team at OliOli® hails from over 10 countries, fostering a dynamic and inclusive work environment. Learn more about OliOli® at www.olioli.ae or www.instagram.com/olioliuae.
Marketing Manager Job in Dubai Summary:
The Marketing Manager will spearhead the conception, design, and execution of the comprehensive marketing and PR strategy for the OliOli brand. Collaborating closely with programming, local teams, and the sales department, the Marketing Manager will drive footfall to OliOli®, oversee the launch of new events and galleries, and synchronize activities between local teams and the regional marketing division. This pivotal role will contribute significantly to elevating brand awareness for OliOli® and achieving sales targets within an exceptional cross-functional team.
Founders’ Vision:
We are a group of young parents who’ve been fortunate to pursue our dream. Our aspiration is for children to experience greater happiness, creativity, imagination, knowledge, inspiration, awareness, balance, and wonder. Witnessing the joy on children’s faces is our ultimate goal. Marketing Manager Job in Dubai
Key Responsibilities:
- Lead end-to-end creation and implementation of marketing campaigns, encompassing online and offline initiatives, including concept ideation, artwork, and audiovisual assets aligned with the brand strategy.
- Collaborate with programming, operations, and sales teams to outline a comprehensive annual marketing action plan targeting increased awareness, visitation, brand building, and enhanced community engagement.
- Oversee and ensure 100% execution of new event and gallery launches by liaising with key stakeholders across various departments and external agencies.
- Identify avenues to boost visitation and fortify OliOli® brand awareness and word-of-mouth marketing.
- Innovate resourcefully to achieve optimal return on investment for marketing/PR endeavors.
- Develop a modular approach to continuously gather existing and potential customer information for an efficient CRM system.
- Cultivate a robust community engagement program, positioning OliOli® as the go-to hub for parents to discuss relevant issues and foster connections.
- Foster, maintain, and strengthen relationships with crucial stakeholders (e.g., DTCM).
- Provide consumer-centric insights to the programming team for content planning during the ideation phase.
- Act as the custodian of the OliOli® brand integrity across all marketing initiatives and communications. Marketing Manager Job in Dubai
- Serve as a positive ambassador for the OliOli® brand and contribute to a team-driven, guest-centric culture.
- Undertake additional duties, projects, and activities contributing to our organizational objectives.
Qualifications:
- Bachelor’s Degree in Marketing or a related field. Certification in digital and/or social media marketing is advantageous.
- Marketing Manager Job in Dubai skills
- Proficiency in Microsoft Office; familiarity with Adobe Illustrator is a bonus.
- Minimum of 3-5 years’ prior experience in marketing is essential.
- Profound understanding of leveraging diverse marketing channels to achieve brand objectives.
- Exceptional English verbal and written communication skills; proficiency in Arabic is beneficial.
- Strategic and analytical mindset to drive revenue growth without compromising guest experience.
- Excellent collaboration, problem-solving, and communication abilities in a multicultural environment.
Traits & Characteristics for Marketing Manager Job in Dubai:
- Exceptional organizational and execution skills with meticulous attention to detail.
- Innately creative and passionate about marketing strategies.
- Ability to manage multiple projects and think innovatively.
- Self-motivated, team-oriented, and adept at building partnerships.
- Strong alignment with our brand values and a genuine passion for our mission.
- Thoughtful, conscientious, and adaptable with a quick learning curve.
- Positive energy, respect for diversity, patience, empathy, and courtesy.
Job Types: Full-time, Permanent